BABELFISH - Top Headlines June 16, 2008
June 16, 2008 at 1:53 pm | In General | No CommentsAdapting Websites to Users: Websites that change to fit the cognitive style of the user | technologyreview.com
Making Research Actionable: An Introduction to Design Criteria | adaptivepath
Acknowledge What You Don’t Know | Mediapost
When Multiple Personalities Threaten The Common Thread | Mediapost
Are You Buzzword-Compliant? | Mediapost
Generate Conversions Through Engagement | Adotas
Using personas to foster engagement | Experience matters
The Morphing Of Online Advertising | Mediapost
Sustainability Initiatives Contributing To CPG’s Bottom Lines | Mediapost
Putting The Consumer At The Center of Search | Mediapost
Ballmer to Old Media: You’re Dead! | Adotas
Google: Four trends will move applications to the Web | Computerworld
The Aim of Behavioral Targeting | eMarketer
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BABELFISH - Top Headlines – May 19, 2008
May 19, 2008 at 12:02 pm | In General, Uncategorized | No CommentsThe Common Thread Of Consumer Intent
Mediapost
Agencies Go From Selling to Creating Products
AdAge
AdAge Digital Marketer of the Year
AdAge
Prying Open the Social Graph
gigaom
Study: Untargeted Ads Turn Off Social Net Users
Brandweek
Virtual Worlds Experimentation Continues to Extend Brands
Strategy Analytics
In the Age of TiVo and Web Video, What Is Prime Time
New York Times
Don’t Be ‘Hypenotized’
Mediapost
Just WHAT Is A Casual Gamer?
Mediapost
Creative Is Better Than It Used to Be, and That’s Good Business
AdAge
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BABELFISH - Top Headlines – May 5, 2008
May 5, 2008 at 8:47 am | In General | No CommentsStarcom MediaVest Turns Attention To Consumer Intent
Mediapost
Search — Where Supply Meets Demand
Mediapost
Yahoo! and Microsoft & Google: Agency executives: We’re here to help you, not replace you.
Adweek
What Are You Morphing Into?
Adweek
Web Stores Add Virtual Product Tours
eMarketer
The Challenge of Keeping Up With the Digital Zeitgeist
Advertising Age
Digitizing Books For Google: No Quick Task
CBS News
The Real Threat to Google
E-Commerce Times
Instant messaging — a new language
Physics Org
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BABELFISH - Top Headlines – Apr 28, 2008
April 28, 2008 at 8:55 am | In General | No CommentsSafely Building Your Brand on UGC
Adotas
Money Can’t Buy LOVE (Or Conversions)
Adotas
Cinematically correct: The formula
StrawberryFrog
The Social Experience: A Relationship Renaissance?
Experience Matters
To Thine Own Customer Be True
Adotas
Three Reasons Your Visitors Don’t Convert to Leads
ClickZ News
Users Demand Expertise at How-To Web Sites
New York Times
Survey: Web Generates Consumer Feedback
ADWEEK ONLINE
Olay Translates Killer Online App to Retail Aisles
Advertising Age
Web Metrics and Grains of Salt
New York Times
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BABELFISH - Top Headlines – Apr 21, 2008
April 21, 2008 at 8:08 am | In General, Uncategorized | No CommentsMindShare Restructures, Integrates Services
Mediaweek
Study: Marketers Stink When It Comes to CRM
Brandweek
Obama’s Rivals Should Steal From His Social Playbook
Adage
Is Information Architecture worth saving?
Experiencematters
What Is A Designer? An Explorer Or A Style Councillor?
innovation playground
Mindshare has appointed its first ever creative services director
bandt
Are we still allowing enough space for good ol’ fashioned creativity in the “process” of using “methods”?
Experiencematters
Can User-Generated Content Generate Revenue?
eMarketer
Ad buying goes digital
International Herald Tribune
Diageo to use 3D interactive technology in-store
DFNIonline.com
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BABELFISH - Top Headlines – Apr 14, 2008
April 14, 2008 at 10:39 am | In General | No CommentsDigital Signage Whitepaper Relased by Wireless Ronin Technologies for Automotive Dealers and Manufacturers
Wireless Ronin
Online Retailers Try New Approaches
Advertising Age
Advertisers Favor Studying Effects to Improve Online ROI
Advertising Age
Web expected to overtake TV as UK’s top ad medium
ZDNet UK
Outsmart Your Competition With Optimized Landing Pages
adotas
The Portable Media Paradigm
Mediaweek
Why Twitter will be bigger than Facebook
entrecard.com
Coca-Cola Hunts for Social-Net Formula
Adweek
Subway Enhances Loyalty Program in a ‘Single Swipe’
Brandweek
Marketers Size Up New Metric System
Brandweek
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BABELFISH - Top Headlines – Apr 7, 2008
April 7, 2008 at 10:39 am | In General | No CommentsMicrosoft Unveils Slate of Original Web Programming
Adweek
Major players rewrite the music business
hollywoodreporter
“Life Logging” or “life-streaming” (the visual diary)
experiencematters
NBC to Launch Ambitious 52-Week Prime-Time Schedule
mediaweek
The Future of Your Brand Is … Micro
servantofchaos
Branding Becomes Accountable, It’s About Time!
adotas
Coca Cola’s Facebook App, Burn Alter Ego
mashable.com
Branding Becomes Accountable, It’s About Time!
adotas
Sony Launches Mobile TV Movies
CRM Daily
Advertising boom in developing ad markets compensates for credit-crunch gloom in the West
ZenithOptimedia
Digital Out-of-Home Marketing Space Race
eMarketer
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BABELFISH - Top Headlines – Mar 31, 2008
March 31, 2008 at 9:19 am | In General | No CommentsAdvertising is dead. So why am I excited? (Renny Gleeson- Wieden + Kennedy)
creativity-online.com
The Future of Marketing + Advertising by Paul Isakson
paulisakson.typepad.com
How do we predict the next day? What trends will stick? Which technologies should we back??
Experiencematters
Philippe Starck says design is dead and his work ‘unnecessary’
News.com.au
Gestures are taking control (replacing the remote)
Australianit.news.com.au
Google’s Schmidt on the web’s future
Australianit.news.com.au
Want Results? Cut the Complexity!
ClickZ
The Long Tail Batters Borders
Brandweek
Can CRM Handle Web 2.0
E-Commerce Times
Microsoft Prepares ‘Albany‘ to Compete with Google hosted productivity suites such as Google Docs and Google Apps
PC World
My Starbucks Idea: Venti, Non-Fat, Iced Frappacino Storm (is it as good as Dellideastorm?)
experiencematters
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BABELFISH - Recent Blog posts
#9 12-3-08: The secrets to harnessing innovation (notes from presentation @ Proxxima 200
#8 10-3-08: Communications design: Not a cheap pick-up line, but brands longing for true-love
#7 29-2-08: The opportunity cost of over-producing TV Commercials
BABELFISH - Top Headlines – Mar 24, 2008
March 24, 2008 at 8:46 am | In General | No CommentsBABELFISH - Recent Blog posts
#9 12-3-08: The secrets to harnessing innovation (notes from presentation @ Proxxima 200
#8 10-3-08: Communications design: Not a cheap pick-up line, but brands longing for true-love
#7 29-2-08: The opportunity cost of over-producing TV Commercials
BABELFISH - Top Headlines – Mar 24, 2008
The Experts vs. the Amateurs: A Tug of War over the Future of Media
Knowledge@Wharton
The Future of Advertising: A Conversation With Jeff Einstein
ClickZ
10 Ways Digital Can Help You Thrive in a Recession
Experiencematters.com
Why Some Aren’t Onboard for Online?
Brandweek
Web changing journalism, but not as expected, study finds: News agenda seems to be narrowing
SignOnSanDiego
JupiterResearch Site Publishers Must Actively Engage Online Users to Combat Audience Fragmentation
JupiterResearch
Bringing Self-Service Devices Back to Life with Digital Signage
Centre Daily Times
Retailers Harness Digital Media for In-Store Experiences, Product Sampling
Advertising Age
Online Retail Is Ambivalent About Blogs
eMarketer
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BABELFISH - Top Headlines – Mar 17, 2008
March 17, 2008 at 11:21 am | In General | No CommentsForm + Function - Digital design goes well beyond Web sites
Adweek
Alternate Reality Game (A.R.G.) Gone Wrong
Contagious
Social Media Biggest Shift In Marketing Strategy Since Television?
Futurelab
An Inside Look at Obama’s Grassroots Marketing
AdWeek
Disney: Search Engines Are Our Allies
MediaWeek
Yahoo makes semantic search shift
BBC News
Bill Gates predicts decade of convergence
Macworld.co.uk
Digital Magazine Ads Grab More Attention than Print
ClickZ Network
More than Half of Auto Dealers to Include Internet Video in Their Marketing Mix Within Next 12 Months
The Kelsey Group
Ads Can Be Content, But to Whom?
ClickZ News
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